You probably know about NPS and likely know your score. But the real question is: what are you doing with it?
Customer advocacy has become kind of a hot button and all the cool kids are doing it. Maybe you are and maybe you’re not, but if you’re a business leader you’re probably thinking, “That’s all great, but what does it get us?”
For many companies working hard to grow, the focus on demand generation can’t be understated. It’s the engine that is driving growth (or supposed to be)...
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